SEO Tutorial

This feature is only available in  properties using Universal Analytics . Referral traffic is the segment of traffic that arrives on your website through another source, like through a link on another domain. Analytics automatically recognizes where traffic was immediately before arriving on your site, and displays the domain names of these sites as the referral traffic sources in your reports. Sample Img How excluding referral traffic affects your data By default, a referral automatically triggers a new session. When you exclude a referral source, traffic that arrives to your site from the excluded domain doesn’t trigger a new session. If you want traffic arriving from a specific site to trigger a new session, don't include that domain in this table. Because each referral triggers a new session, excluding referrals (or not excluding referrals) affects how sessions are calculated in your account. The same interaction can be counted as either one or two ses...

Here are some simple steps to perform and you can do to analyze your SEO competition. 1. Identify Who are Your Competitors If you don't know who they are. In some cases identifying your competitors is very easy -  First, research keywords, if you haven’t already, and prepare a list of your most powerful keywords . Next, check which sites are ranking well for each of your top keywords. A simple way to find your competitors is to go to Google and search for your top keywords. For example, if you’re selling printers. A quick search on Google will show you the top sites competing for the keyword “buy printers online”: You can also use a tool like SEMrush to get your list of competitors for each keyword: 2. Visit Competitors Site and Analyze their on-page Strategy After you have a list of your competitors ‐ Analyse your competitors’ sites in detail to see how they’re optimizing their web pages. You should be watching if their sites are designed professionall...